Nassau BOCES Strategic Goals Report
I designed this multi-page strategic goals report for Nassau BOCES, organizing dense institutional content, feature
stories, and photography into a clear, color-coded editorial system. I managed the layout, typography, image
preparation, revisions, and final print production.
stories, and photography into a clear, color-coded editorial system. I managed the layout, typography, image
preparation, revisions, and final print production.
Additional Nassau BOCES Communications
Modell’s Sporting Goods Campaigns
For Modell’s, I photographed products, created clipping paths, retouched and prepared the imagery, and then designed retail
advertising across newspaper and magazine layouts, billboards, direct mail, event promotions, and specialty placements. I also
adapted campaigns across seven regional markets while managing pricing, revisions, brand consistency, and final production.
advertising across newspaper and magazine layouts, billboards, direct mail, event promotions, and specialty placements. I also
adapted campaigns across seven regional markets while managing pricing, revisions, brand consistency, and final production.
Macy’s National Retail Campaigns
I produced and adapted national retail campaigns across print, digital, in-store and large-format applications. My work included
fashion, beauty and seasonal promotions, product layouts, retouching and final production. I also conceptualized Macy’s branded
star QR-code application and created animated digital assets for national campaigns.
fashion, beauty and seasonal promotions, product layouts, retouching and final production. I also conceptualized Macy’s branded
star QR-code application and created animated digital assets for national campaigns.
Selected Additional Work
A selection of brochure, branding, and packaging work created for healthcare and small-business clients.
Designed the multi-page brochure and supporting identity materials, establishing the typography, visual hierarchy, imagery, and polished editorial presentation
Brand identity and letterhead design for a concierge nursing company
